Realizing that caring for ourselves also means caring for the Earth. We want to invite everyone to be more conscious, more aware in the way we care for our bodies and our homes. It’s not just about choosing a product, but about paying attention to what we use, how it’s made, and the impact it has on both our wellbeing and the environment. For us, this is a lifestyle revolution. Through our products, we hope that every simple daily activity can transform into a ritual that feels more meaningful.

OUR PHILOSOPHY

Guided by our philosophy, “Mindful Rituals for Modern Living”, we meet the needs of today’s modern families who seek speed, practicality, and real results by helping them find balance between productivity and well-being. This is our vision of a healthier, more modern, and truly mindful way of living.

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OUR PURPOSE

Transforming simple daily activities into rituals that feel more meaningful, shaping a lifestyle that is healthier, more modern, and truly mindful. We inspire people to make conscious choices and feel good through that.

Because you deserve more than just cleanYou deserve care that’s kind, conscious, and award-winning

Every dr soap product is crafted with premium plant-based and laboratory-made ingredients — free from harsh chemicals, sustainable, biodegradable, halal-certified, clinically proven, FSC-certified, and professionally formulated to deliver safe, effective results for all ages.

OUR AWARD

All of these achievements have fueled our spirit to be bigger and better.

Winning ‘Earth-Friendly Advocate at Sirclo Award’ for 2 consecutive years.

Chosen for ‘Best Hand Sanitizer at Tokopedia Beauty Awards 2021’.

‘#1 Best Recommendation Handwash 2020 & 2021 by Google’.

#5 Tokopedia Customer’s Choice’ for Store-Household category.

‘#16 Tokopedia Best-Selling Product’ for the Home Care category. 

Winner of ‘Best Shampoo 2023 at Tokopedia Beauty Award’.

Winner of ‘Earth-Friendly Advocates at Sirclo Award 2020 & 2021’.

Nominated as Best Hair Care at Tokopedia Beauty Award 2022.

Nominated as Best Body Care at Female Daily Award 2023.

Nominated as Best Shampoo at Female Daily Award 2023.

Nominated as Best Hair Mist at Female Daily Award 2023.

Nominated as Best Hand Care at Sociolla Award 2020.

Nominated as Best Packaging at BeautyFest Asia Pop Bella 2022.