Realizing that caring for ourselves also means caring for the Earth. We want to invite everyone to be more conscious, more aware in the way we care for our bodies and our homes. Itâs not just about choosing a product, but about paying attention to what we use, how itâs made, and the impact it has on both our wellbeing and the environment. For us, this is a lifestyle revolution. Through our products, we hope that every simple daily activity can transform into a ritual that feels more meaningful.
OUR PHILOSOPHY
Guided by our philosophy, âMindful Rituals for Modern Livingâ, we meet the needs of todayâs modern families who seek speed, practicality, and real results by helping them find balance between productivity and well-being. This is our vision of a healthier, more modern, and truly mindful way of living.


OUR PURPOSE
Transforming simple daily activities into rituals that feel more meaningful, shaping a lifestyle that is healthier, more modern, and truly mindful. We inspire people to make conscious choices and feel good through that.
Because you deserve more than just cleanYou deserve care thatâs kind, conscious, and award-winning
Every dr soap product is crafted with premium plant-based and laboratory-made ingredients â free from harsh chemicals, sustainable, biodegradable, halal-certified, clinically proven, FSC-certified, and professionally formulated to deliver safe, effective results for all ages.






OUR AWARD
All of these achievements have fueled our spirit to be bigger and better.
Winning âEarth-Friendly Advocate at Sirclo Awardâ for 2 consecutive years.
Chosen for âBest Hand Sanitizer at Tokopedia Beauty Awards 2021â.
â#1 Best Recommendation Handwash 2020 & 2021 by Googleâ.
#5 Tokopedia Customerâs Choiceâ for Store-Household category.
â#16 Tokopedia Best-Selling Productâ for the Home Care category.Â
Winner of âBest Shampoo 2023 at Tokopedia Beauty Awardâ.
Winner of âEarth-Friendly Advocates at Sirclo Award 2020 & 2021â.
Nominated as Best Hair Care at Tokopedia Beauty Award 2022.
Nominated as Best Body Care at Female Daily Award 2023.
Nominated as Best Shampoo at Female Daily Award 2023.
Nominated as Best Hair Mist at Female Daily Award 2023.
Nominated as Best Hand Care at Sociolla Award 2020.
Nominated as Best Packaging at BeautyFest Asia Pop Bella 2022.